SaaS METRIC OF THE WEEK: Retention.
Chartmogul's SaaS Growth Trends in 2023 report notes that retention strategies are now considered growth strategies. And last year, Companies with best-in-class retention grew at least 1.8x faster than their peers. Check out this other great ChartMogul article that outlines how to calculate, benchmark, and track retention (along with some good ol' fashioned strategies).